What to Know:
- A new report reveals that using a specific top-level domain (TLD) can boost ecommerce sales.
- The report shows that using a .store TLD can increase website traffic by up to 87%.
- Websites using a .store TLD also saw an increase in conversion rates and average order values.
The Full Story:
A new report has revealed that using a specific top-level domain (TLD) can significantly boost ecommerce sales. The report, conducted by Radix, shows that using a .store TLD can increase website traffic by up to 87%.
The study analyzed data from over 6,000 websites across various industries and found that websites using a .store TLD experienced a significant increase in website traffic compared to those using other TLDs. This increase in traffic can be attributed to the trust and visibility that a .store TLD provides.
In addition to increased website traffic, websites using a .store TLD also saw an improvement in conversion rates. The report found that websites using a .store TLD had a 14% higher conversion rate compared to those using other TLDs. This can be attributed to the trust and credibility that a .store TLD brings to an ecommerce website.
Furthermore, websites using a .store TLD also saw an increase in average order values. The report found that websites using a .store TLD had an average order value that was 3% higher compared to those using other TLDs. This can be attributed to the perception of higher quality and trustworthiness associated with a .store TLD.
The report also highlights the cost-saving benefits of using a .store TLD. It found that websites using a .store TLD had a 40% lower cost per click compared to those using other TLDs. This means that ecommerce businesses can save on advertising costs while still driving high-quality traffic to their websites.
The study also analyzed the impact of using a .store TLD on search engine rankings. It found that websites using a .store TLD had a 32% higher ranking on search engine results pages compared to those using other TLDs. This can be attributed to the fact that search engines recognize the relevance and credibility of a .store TLD for ecommerce websites.
Overall, the report highlights the significant benefits of using a .store TLD for ecommerce businesses. Not only does it increase website traffic, conversion rates, and average order values, but it also reduces advertising costs and improves search engine rankings.
The findings of this report provide valuable insights for ecommerce businesses looking to enhance their online presence and boost sales. By choosing a .store TLD, businesses can improve their visibility, credibility, and trustworthiness, ultimately leading to increased sales and success in the ecommerce industry.
In conclusion, the use of a .store TLD can have a significant impact on ecommerce sales. The report shows that websites using a .store TLD experience increased website traffic, higher conversion rates, and higher average order values. Additionally, using a .store TLD can lead to cost savings on advertising and improved search engine rankings. Ecommerce businesses looking to boost their sales should consider using a .store TLD to enhance their online presence and attract more customers.
Original article: https://www.searchenginejournal.com/ecommerce-seo-traffic-report-radix-spcs/502375/