What to Know:
– Google has terminated its contract with Appen, a company that provides search engine evaluations.
– The contract termination will be effective from March 2024.
– Appen is a global leader in human-annotated data for machine learning and artificial intelligence.
– The termination of the contract with Appen will not affect Google’s search quality rating program.
– Google has not provided any specific reasons for terminating the contract.
The Full Story:
Google has decided to terminate its contract with Appen, a company that provides search engine evaluations. The termination will be effective from March 2024. Appen is a global leader in human-annotated data for machine learning and artificial intelligence.
The contract termination with Appen will not have any impact on Google’s search quality rating program. Search quality raters play a crucial role in evaluating the relevance and quality of search results. They help Google improve its search algorithms and provide better search results to users.
Google has not provided any specific reasons for terminating the contract with Appen. However, it is not uncommon for companies to periodically review and update their contracts with vendors and service providers. It is possible that Google has decided to explore other options or make changes to its search quality rating program.
Appen has been working with Google for several years, providing search engine evaluations and contributing to the improvement of Google’s search algorithms. The termination of the contract with Appen does not reflect any dissatisfaction with the quality of Appen’s services. It is simply a business decision made by Google.
Appen is known for its expertise in human-annotated data, which is essential for training machine learning models and improving the accuracy of AI systems. The company has a global crowd of over one million skilled workers who provide high-quality data annotation and evaluation services.
Google’s search quality rating program relies on the input and feedback of search quality raters to assess the relevance and usefulness of search results. These raters follow specific guidelines provided by Google and evaluate search queries and results based on various factors such as relevance, usefulness, and user satisfaction.
The termination of the contract with Appen does not mean that Google will no longer use search quality raters. It is likely that Google will continue to work with other vendors or explore alternative solutions to ensure the ongoing evaluation and improvement of its search algorithms.
Google’s search algorithms are constantly evolving to provide the most relevant and useful search results to users. The input and feedback from search quality raters play a crucial role in this process. By evaluating search queries and results, search quality raters help Google identify areas for improvement and make adjustments to its algorithms.
While the termination of the contract with Appen may have some impact on the company, it is unlikely to have a significant effect on Google’s search quality rating program. Google has a vast network of search quality raters and can easily transition to working with other vendors or in-house teams for search engine evaluations.
In conclusion, Google has decided to terminate its contract with Appen for search engine evaluations, effective from March 2024. The termination of the contract does not reflect any dissatisfaction with Appen’s services, but rather a business decision made by Google. The search quality rating program will continue to play a crucial role in improving Google’s search algorithms, and Google will likely explore other options or work with alternative vendors to ensure the ongoing evaluation and improvement of its search results.
Original article: https://www.searchenginejournal.com/google-terminates-contract-with-appen-for-search-quality-raters/506006/