WordPress Tops Core Web Vitals Score Among CMS Platforms

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What to Know:

– Core Web Vitals are a set of metrics that measure the user experience of a website, including loading speed, interactivity, and visual stability.
– WordPress, Wix, Duda, and Shopify are popular content management systems (CMS) used by many website owners.
– A recent study conducted by Search Engine Journal analyzed the Core Web Vitals scores of websites built on these CMS platforms.
– The study found that WordPress had the highest average Core Web Vitals score, followed by Wix, Duda, and Shopify.
– WordPress, known for its flexibility and extensive plugin ecosystem, was the unexpected winner in this analysis.

The Full Story:

Core Web Vitals have become an important factor in website optimization as they directly impact user experience and search engine rankings. With the upcoming Google algorithm update in September 2023, website owners are focusing on improving their Core Web Vitals scores. In a surprising turn of events, WordPress emerged as the CMS with the best Core Web Vitals score in a recent study conducted by Search Engine Journal.

WordPress, a widely used CMS known for its versatility and user-friendly interface, has a vast ecosystem of plugins and themes that allow website owners to customize their sites. However, due to its popularity and the potential for poorly optimized plugins and themes, some may have expected WordPress to have a lower Core Web Vitals score. However, the study found that WordPress websites had the highest average Core Web Vitals score among the CMS platforms analyzed.

Wix, another popular CMS known for its drag-and-drop website builder, came in second place in the study. Wix offers a range of templates and features that make it easy for users to create visually appealing websites. While Wix has made efforts to optimize its platform for better performance, it still fell slightly behind WordPress in terms of Core Web Vitals scores.

Duda, a lesser-known CMS that focuses on mobile-first website design, ranked third in the study. Duda offers a range of responsive templates and tools to help users create mobile-friendly websites. While Duda performed well in terms of Core Web Vitals scores, it was not able to surpass WordPress and Wix in this analysis.

Shopify, a popular CMS for e-commerce websites, came in last place in the study. While Shopify provides a robust platform for online stores, it lags behind in terms of Core Web Vitals scores. This may be due to the complex nature of e-commerce websites and the additional elements required for online shopping functionality.

The study analyzed a large sample of websites built on these CMS platforms and measured their Core Web Vitals scores using various tools and metrics. The Core Web Vitals metrics considered in the study included Largest Contentful Paint (LCP), First Input Delay (FID), and Cumulative Layout Shift (CLS). These metrics assess the loading speed, interactivity, and visual stability of a website, respectively.

The results of this study highlight the importance of optimizing websites for better Core Web Vitals scores, regardless of the CMS platform used. While WordPress emerged as the unexpected winner in this analysis, it is crucial for website owners to focus on improving their website’s performance and user experience.

Improving Core Web Vitals scores can be achieved through various optimization techniques, such as optimizing images and videos, minimizing JavaScript and CSS files, and leveraging caching and content delivery networks (CDNs). Website owners should also regularly monitor their Core Web Vitals scores and make necessary adjustments to ensure optimal performance.

In conclusion, the study conducted by Search Engine Journal revealed that WordPress has the best Core Web Vitals score among popular CMS platforms, followed by Wix, Duda, and Shopify. This unexpected result emphasizes the need for website owners to prioritize website optimization and user experience, regardless of the CMS platform they choose. By focusing on improving Core Web Vitals scores, website owners can enhance their website’s performance and potentially improve their search engine rankings.

Original article: https://www.searchenginejournal.com/september-2023-core-web-vitals-champ-wordpress-wix-duda-shopify/496058/