Summary:
Google Ads has introduced a new feature that prompts users with a short survey when they attempt to pause their ads campaign. This survey aims to gather feedback on why users are pausing their campaigns, potentially providing valuable insights to improve the platform. However, some PPC managers may find this additional step time-consuming and possibly insulting.
Key Points:
– Google Ads has implemented a new feature that presents users with a survey when they try to pause their ads campaign.
– The survey aims to understand the reasons behind users’ decision to pause their campaigns.
– By gathering feedback, Google hopes to gain insights that can help improve the platform and address any issues.
– However, some PPC managers may find this additional step frustrating and time-consuming.
– The survey may be seen as unnecessary and potentially insulting to PPC professionals who have valid reasons for pausing their campaigns.
– It is unclear how Google plans to utilize the feedback collected from the surveys.
Hot Take:
While Google’s intention to gather feedback and improve its platform is commendable, the introduction of a survey when pausing ads campaigns may not be well-received by PPC managers. This additional step could be seen as an unnecessary interruption to their workflow and potentially insulting to their expertise. It remains to be seen how Google will utilize the feedback collected and whether it will lead to meaningful improvements.
Conclusion:
Google Ads’ new survey feature aims to gather feedback from users when they pause their ads campaigns. While the intention to improve the platform is positive, some PPC managers may find this additional step time-consuming and potentially insulting. It remains to be seen how Google will address these concerns and utilize the feedback collected to make meaningful improvements to the platform.
Original article: https://www.seroundtable.com/google-ads-popup-survey-pause-campaign-36298.html