Summary:
In a recent statement, Google’s John Mueller confirmed that Google does not read or use the content within HTML comments for search or ranking purposes. This means that any information or keywords placed within HTML comments will not be considered by Googlebot, the search engine’s web-crawling bot.
Key Points:
• Googlebot does not understand or interpret HTML comments, so any content or keywords placed within them will not be taken into account for search or ranking purposes.
• HTML comments are typically used by developers to add notes or explanations within the code, but they are not meant to be visible to users.
• While HTML comments can be useful for developers to communicate with each other, they should not be relied upon for SEO purposes.
• Google’s algorithms focus on the visible content of a webpage, including headings, paragraphs, and other elements that are meant to be seen by users.
• It is important to optimize the visible content of a webpage, including relevant keywords, meta tags, and structured data, to improve its visibility in search results.
Hot Take:
This confirmation from Google’s John Mueller serves as a reminder that HTML comments should not be used as a strategy for SEO. While they can be helpful for developers to communicate and add notes within the code, they have no impact on search rankings. It is crucial to focus on optimizing the visible content of a webpage to improve its visibility in search results.
Conclusion:
HTML comments do not contribute to SEO efforts, as Google does not read or use the content within them for search or ranking purposes. To improve a webpage’s visibility in search results, it is essential to focus on optimizing the visible content, including relevant keywords, meta tags, and structured data. Developers should use HTML comments for their intended purpose of adding notes or explanations within the code, rather than relying on them for SEO.
Original article: https://www.seroundtable.com/google-does-not-read-html-comments-36755.html