Google Stops Displaying Rich Results for Event Markup: Implications for Event Visibility and Traffic

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Summary:

Google has made a change in its search results by no longer displaying rich results for event markup. This means that event URLs are no longer appearing in the search result snippet. This change has implications for websites that rely on event markup to drive traffic and visibility.

Key Points:

• Google has stopped showing rich results for event markup in search results.
• Event URLs are no longer displayed in the search result snippet.
• This change affects websites that use event markup to drive traffic and visibility.
• The removal of event URLs from search results may impact the discoverability of events.
• It is unclear why Google made this change and if it is permanent or temporary.

Hot Take:

Google’s decision to stop displaying rich results for event markup in search results could have a significant impact on websites that heavily rely on event visibility. Without the event URLs appearing in the search result snippet, it may become more challenging for users to discover and attend events. This change highlights the importance of diversifying SEO strategies and not solely relying on specific markup formats.

Conclusion:

The removal of event URLs from Google’s search result snippets is a notable change that could affect websites using event markup. It remains to be seen whether this change is permanent or temporary, but it emphasizes the need for websites to adapt their SEO strategies and explore alternative methods to drive event visibility and traffic.

Original article: https://www.seroundtable.com/google-stop-showing-even-rich-results-36240.html