Summary:
Google is currently testing a new feature in its search results called “Choose a place in the area.” This feature displays local ads in a format that includes image carousels and list views. The purpose of this test is to provide users with more options when searching for local businesses or services.
Key Points:
• Google is testing a new feature called “Choose a place in the area” in its search results.
• The feature displays local ads in a format that includes image carousels and list views.
• The purpose of this test is to provide users with more options when searching for local businesses or services.
• The local ads appear at the top of the search results page, above the organic search results.
• Users can scroll through the image carousel to view different businesses or services in the area.
• The list view displays a list of businesses or services along with their ratings and other relevant information.
• This new feature aims to improve the user experience by making it easier for users to find and choose local businesses or services.
Hot Take:
Google’s testing of local ads in search results with the “Choose a place in the area” feature shows their commitment to enhancing the user experience when it comes to finding local businesses or services. By providing more options and visual elements, Google aims to make it easier for users to make informed decisions and connect with local businesses.
Conclusion:
Google’s ongoing test of local ads in search results with the “Choose a place in the area” feature is a promising development for both users and businesses. If successful, this feature could provide a valuable opportunity for businesses to reach their target audience and for users to discover and engage with local services more effectively. As Google continues to refine and optimize its search experience, it’s important for businesses to stay updated and adapt their SEO strategies accordingly to leverage these new features.
Original article: https://www.seroundtable.com/google-local-ads-choose-a-place-in-the-area-36612.html