Google’s Unstable Search Results: Links in AI-generated Answers, Broken Search Console, and Indexing Bug in Google News

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Summary:

In the world of SEO, the past month has been filled with significant changes and updates from Google. The search results have been unstable and volatile, causing concern among SEO professionals. Additionally, Google has been testing the inclusion of links in AI-generated answers in the Search Engine Results Pages (SERPs). However, there have been issues with the Search Console links report, which is currently broken. Furthermore, Google News experienced a bug that affected its indexing for a three-week period.

Key Points:

Here are the key points from the article:

– Google search results have been highly unstable and unpredictable over the past month, causing frustration and confusion among SEOs.
– Google has been experimenting with including links in AI-generated answers in the SERPs. This could have significant implications for website traffic and visibility.
– The Search Console links report, which provides valuable insights into a website’s backlink profile, is currently broken. This has made it challenging for SEO professionals to analyze and optimize their link-building strategies.
– Google News experienced a bug that affected its indexing for a three-week period. This bug could have impacted the visibility and discoverability of news articles in Google’s news search results.

Hot Take:

The past month has been a rollercoaster ride for SEO professionals, with Google’s search results being highly volatile and unpredictable. The inclusion of links in AI-generated answers and the broken Search Console links report have added to the challenges faced by SEOs. The indexing bug in Google News further highlights the importance of staying vigilant and adaptable in the ever-changing world of SEO.

Conclusion:

SEO professionals need to stay updated and adaptable in the face of constant changes and updates from Google. The recent unstable search results, the testing of links in AI-generated answers, the broken Search Console links report, and the indexing bug in Google News all serve as reminders of the dynamic nature of SEO. It is crucial for SEOs to monitor these developments closely and adjust their strategies accordingly to maintain visibility and success in the search engine rankings.

Original article: https://www.seroundtable.com/august-2023-google-webmaster-report-35804.html